Collection and Use of Personal Information

• When you sign up to use the Services, you voluntarily give Digital Thread certain information. This can include your name, the email or phone number you used to subscribe to the Services, and any other information you may provide.
  Additionally, Digital Thread may collect and use the following information obtained via Website or the Services:
• If you apply for a job at Digital Thread, you may provide Digital Thread with certain information about yourself, including but not limited to the information contained on a resume, cover letter, or similar employment-related materials. Digital Thread uses this information for the purpose of processing and responding to your application for current and future career opportunities.
• If you contact Digital Thread with a question, comment, or complaint, then Digital Thread may collect your name and contact information, including but not limited to your email address or mailing address, in order to respond to your request. Digital Thread may also keep a record of the correspondence in order to assist you again in the future.
• If you request a free trial or a demo, download content, or register for a webinar, then Digital Thread collects information, including but not limited to your name, job title, email address, and certain information about your company. Digital Thread uses this information to contact you and otherwise facilitate your free trial, demo, participation in the webinar, or discuss the downloaded content, as applicable.
• If you participate in a message board, community forum, chat room, or similar community, Digital Thread may collect information, including but not limited to your name and email address, as well as any comments, suggestions, and other feedback you provide as postings. Digital Thread may use your comments, suggestions, or feedback to monitor and/or improve the Services and/or Website. Please remember that any information that you provide in these comment areas is accessible to the public, and you should exercise caution when deciding to disclose any Personal Information about yourself or anyone else.
• If you enter a contest or promotion sponsored by Digital Thread or participate in one of its surveys or other forms of research, then Digital Thread may ask you for information, including but not limited to your name and email address. The information Digital Thread collects from these contests, promotions, and surveys may be associated with individual client accounts and used by Digital Thread to facilitate your participation in the contest, promotion, survey, or research and to help improve the Services and/or Website.
• If you sign up to receive emails from Digital Thread, or if you have provided your contact information to Digital Thread for any of the above reasons, then Digital Thread may also send you mail or emails regarding the Services or any additional products or services that Digital Thread believes is of interest to you. If you do not want to receive such mailings from Digital Thread, at any time you may simply use the unsubscribe mechanism in any of Digital Thread’s emails.
• It is important to note that while you can generally visit Website without telling Digital Thread who you are or submitting any Personal Information, Digital Thread does create and record certain technical information automatically. Some of the types of technical information that may automatically be collected, include but are not limited to:
• Cookie Data (“Cookie Policy”): Website, like many other commercial websites, uses a standard technology called a "cookie". A cookie is a small data file that a website can send to a browser, which may then be stored on your computer system. While cookies themselves do not contain any Personal Information, Digital Thread may link the information it stores in cookies to personally identifiable information you submit while on Website. Cookies help make your visit to Website more user friendly. When you browse Website, Digital Thread may use a cookie to help it provide you with better service by identifying your browser as one that has visited Website before and saving and remembering any preferences that you may have set during previous visits to Website. Any Personal Information collected about you through Digital Thread’s use of cookies will be treated in accordance with the Policy. If you do not want cookies sent to or stored on your system, most internet browsers will allow you to delete or reject cookies or to notify you when you receive a cookie, which will give you the opportunity to decide whether you want to accept the cookie or not. Note that if you reject cookies, it may not be possible for you to access all or parts of Website or user the Services, which may require registration. Unless you have adjusted your browser setting to refuse cookies, Digital Thread’s system will issue cookies as soon as you visit Website. If you continue to use Website, you agree to Digital Thread’s use of cookies, as explained in the table below:

Cookie	Name	Purpose	Additional Information
Preferred Language	user[lang]t	Stores a cookie to remember the language preference selected by a visitor on their first visit.	-
Google Analytics	_utma _utmb _utmc _utmz	Used to collect information about how visitors use Website. Digital Thread uses this information to compile reports and to help it improve Website. These cookies collect information in an anonymous form, including but not limited to the number of visitors to Website, where visitors have come to Website from, and the pages they visited.	See How Google Uses Data When You Use our Partners '’ Sites or Apps"
WordPress blog	roundcube_cookies tk_ai wp-settings-3 wp-settings-time-3	Records returning blog subscribers to website.	-
Website widgets	user[popups][...] user[sliders][...] user[tickers][...]	Publishes dynamic content to website visitors and records return visits to manage content visibility.
ROI Calculator	user[roi]	Generates a custom PDF report when using the ROI Calculator.
Pardot	visitor_id pi_opt_in pardot	Records and processes data entered by users in web forms throughout website.
Hotjar	_hjClosedSurveyInvites _hjUserId _hjDonePolls _hjMinimizedPolls _hjDoneTestersWidgets _hjMinimizedTestersWidgets _hjDoneSurveys _hjIncludedInSample	Records user interaction on website.

• Web Beacon Data: This technology allows Digital Thread to understand which pages you visit on Website. These tracer tags are used to help Digital Thread optimize and tailor Website for you and other future visitors to Website.
• Log Data: Digital Thread’s servers automatically record certain information ("Log Data"), including information that your browser or mobile app sends whenever you visit a website. Log Data may include your Internet protocol (IP) address, the address of the web pages you visited, and other related information, including but not limited to page requests, browser type, operating system, and average time spent on Website. Digital Thread uses this information to help better understand Website’s activity and to monitor and improve Website.
• Device Information: In addition to Log Data, Digital Thread may also collect information about the device you're using, including what type of device it is, what operating system you're using, device settings, unique device identifiers, and crash data. Whether Digital Thread collects some or all of this information often depends on what type of device you're using and its settings. For example, different types of information are available depending on whether you're using a Mac or a PC, or an iPhone or an Android phone. To learn more about what information your device makes available to Digital Thread, please also check the policies of your device manufacturer or software provider.
• Third-Party Advertisers: Digital Thread may use third parties to serve its advertisements on other websites. These companies may use cookies, tracer tags, or web beacons to collect information, including but not limited to web pages you visit and your response to advertisements, when you visit Website and use that information to serve advertisements tailored to your interests on Website or other third-party websites.
• Sites and Services of Others: Website may contain links to other websites that are provided and maintained exclusively by third parties. Digital Thread carefully selects the third-party websites to which it links; however, as such third-party websites are not subject to the Policy, Digital Thread is not responsible for either such third-parties' content or privacy practices. Digital Thread encourages you to read the privacy policy of every website you visit.

Consent

• Depending on the situation, Digital Thread may obtain consent to the collection of Personal Information in different ways. Express consent may be obtained verbally, online, or in writing. Implied consent may be obtained through your use of Website or the Services, or when you approach Digital Thread to obtain information, inquire about, or request the Services. Digital Thread will indicate when your consent is a condition of obtaining the Services.

Transfers and Disclosures of Personal Information

• As a matter of practice, Digital Thread does not disclose, trade, rent, sell, or otherwise transfer Personal Information provided to it, except as set out in the Policy and, in the case of information provided to it via the Services, as provided in the Agreement between Digital Thread and its clients. With respect to both the Services and Website, the following applies:
• Service Providers: Digital Thread currently does not share Personal Information with third parties for their direct marketing purposes without your permission. Digital Thread may disclose or transfer Personal Information to its partners, consultants, and suppliers (collectively, "Service Providers") that provide services on its behalf; however, the Service Providers are only given the information they need to perform their designated functions, and Digital Thread does not authorize them to use or disclose Personal Information for their own purposes.
• Sale of Business: Digital Thread may disclose or transfer Personal Information to a third party in the event of a proposed or actual purchase, sale, including a liquidation, realization, foreclosure or repossession, lease, merger, amalgamation, or any other type of acquisition, disposal, transfer, conveyance, or financing of all or any portion of Digital Thread, or of any of the business or assets or shares of Digital Thread.
• Legal Obligations: Digital Thread and the Service Providers may provide Personal Information in response to a search warrant or other legally valid inquiry or order, or to an investigative body in the case of a breach of an agreement or contravention of law, or as otherwise required or permitted by applicable law. Digital Thread may also disclose Personal Information where necessary for the establishment, exercise, or defense of legal claims and to investigate or prevent actual or suspect loss or harm to persons, data, or property. Digital Thread will attempt to notify you about legal demands for your Personal Information when appropriate in Digital Thread’s judgment, unless prohibited by law or court order, or when the request is an emergency.

Safeguarding

• Digital Thread understands that data security is an important issue and Digital Thread is committed to safeguarding the Personal Information provided to it. Digital Thread regularly monitors its systems for possible vulnerabilities and attacks; however, Digital Thread cannot warrant the security of any Personal Information you share with it. There is no guarantee that your Personal Information will not be accessed, disclosed, altered, or destroyed by breach of any of Digital Thread’s physical, technical, or managerial safeguards.

Retention

• Digital Thread retains the Personal Information that is provided to it for such periods as it believes is useful, or as may be required by contract, including in the Agreement, by law, or by regulation. In some cases, Digital Thread may choose to retain certain Personal Information in a depersonalized or aggregated form.

Storage

• Personal Information provided to Digital Thread by way of the Services is stored in the United States; however, in the course of providing the Services, it may be transferred to and processed by staff or the Service Providers operating in Canada. Such staff may be engaged in, among other things, order fulfillment, payment processing, and the provision of professional and support services.
  Website and other Personal Information that Digital Thread collects via Website or other means may be transferred to, stored, and processed at various locations around the world, by staff who work for Digital Thread or for one of the Service Providers. Such staff may be engaged in, among other things, providing demos, managing contests or other promotions, and making hiring decisions on behalf of Digital Thread.

Accuracy and Access

• Digital Thread gives you many choices about the collection, use, and sharing of your Personal Information, including but not limited to advertising opt-outs and communication controls. If you submit Personal Information via Website or otherwise provide Digital Thread with your Personal Information, you may request access, the updating, or the correction of your Personal Information by submitting a written request and satisfactory identification to support@digitalthreadtech.com. Please note that you cannot opt-out of receiving service messages from Digital Thread, including security and legal notices.

Policy Changes

• The Policy was last updated on October 25, 2017.
  The Policy may be updated from time to time to reflect changes to Digital Thread’s Personal Information practices. The revised Policy will be posted on Website. If you continue to use Website after these changes are in effect, you will be deemed to have agreed to them. Digital Thread encourages you to periodically check the Policy to ensure that you are aware of the most recent version.